Contractors
How do you write a capabilities statement for a contractor?
Keep it to one page, two at most, and make it scannable. Include: company name, logo, contact person, phone, email and website; a two-sentence company overview; core services and trades; typical project types and size range; service area; licenses, certifications, bonding capacity and insurance limits; safety record or program summary (for example, EMR if you track it); key equipment or crew capacity; three to five representative projects with type, size, location and your scope; and relevant codes such as NAICS, plus UEI/CAGE or minority, woman-owned or veteran-owned certifications if you bid public work. Use real project photos. Update it every six months and save it as a PDF to attach to bids. McCrawAI writes capabilities statements for contractors, and we also pair them with project photos and case studies.
Follow-up questions
Is a capabilities statement the same as a company brochure?
It's shorter and more factual. A brochure tells a story; a capabilities statement helps a buyer qualify you fast.
Should I include pricing?
No. Capabilities statements describe what you can do, not what it costs.
How often should I update it?
Review it every few months and after notable projects.
Want a plan for your business?
Book a strategy call or call (720) 340-2305. We'll look at where your brand is today and what to build next.